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How EOS Went From Spherical Lip Balms to Becoming the Fastest-growing Body Lotion Brand in Mass
When EOS launched its spherical, multicolored lip balms in 2009 - long before the words "lip treatment" entered the mainstream beauty lexicon - it brought a then-nascent sense of play to the ...
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The Best Lip Balms
Badger Creamy Cocoa Butter Lip Balm glided on comfortably, but the strong cocoa butter smell was a nonstarter. Likewise for the artificial scent of EOS Natural & Organic Lip Balm sticks.