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The iPhone SE deserves better than a press release, but Apple's launch spectaculars are becoming a thing of the past.

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Growth marketing is a marathon, not a sprint. Learn how to implement the field’s basic principle of relationship-building in ...

Marketing copywriting drives online retail, shaping how potential customers perceive your brand, products, and services.

Meng Jie, a 38-year-old entrepreneur, is another example of Yunhe's innovative spirit. Unlike Ma, she aims to expand the ...

Most of the commercials airing during this year's Super Bowl are going for laughs, with advertisers betting that America ...

AI-driven automation, tighter design-test collaboration, and evolving BiST techniques are redefining DFT strategies.

A sales drop in the mid-single digits in Kraft Heinz’s fourth quarter and in the low single digits for the year sent the CPG giant’s stock tumbling, but executives have a plan to claw back losses – th ...

Shopify shares actionable small business tips from expert entrepreneurs, including how to find success in your marketing, customer experience, and sales strategies.

Modere, a global leader in clean-label health and wellness products, is excited to announce the beta launch of its Brand Partner Program in the UK, marking another step forward in the company's ...