I don’t think of Kellanova brands as having a clear first-party data pipeline, since I imagine it’s almost entirely sold in stores or online retailers and the retailers get the data rather than the ...

In an environment where brands must do more with less, the most resilient are turning to a resource they already own and can control: first-party customer data. The retail landscape is always ...

Relay Pulse integrates with 100+ ELD providers—including Samsara, Motive, ISAAC, and more—to help prevent first-party fuel fraud. By enforcing fueling policies—like on-duty verification ...

Today, the question that echoes the loudest in boardrooms and strategy workshops isn’t, “Should we collect first-party data?” It’s, “Now that we have it, what do we do with it?” ...

Microsoft and our third-party vendors use cookies to store and ... Use precise geolocation data. Actively scan device characteristics for identification. Store and/or access information on a ...

Chances are you've never heard of it, but this fighting game has the honour of being the first ever third-party game to come to Steam, back in 2005. That's before the release of The Orange Box ...

Advt Enter: first-party data. Not a tactic. Not a checkbox. A structural advantage. Customer equity, the most durable form of business value, is built on three interlocking components. First ...

Jim Lee's Geiger cover, which will appear on October's Geiger #19, is Jim Lee's first cover for Image Comics, the creator-owned published he co-founded in 1992, since Spawn #200 in 2011.

MANILA, Philippines — First Gen Corp., a Lopez-led renewables producer, has started energizing a Singaporean company’s data center in Laguna province with clean power. Top officials from First ...

The United States and United Arab Emirates will partner to build a massive data center complex in Abu Dhabi to advance artificial intelligence capabilities with 5-gigawatts of capacity — enough ...

While new games hit their first million in revenue faster than ever, taking 106 days on average (versus 194 days in 2023 and 273 in 2022), fewer games reached that milestone at all. Another bright ...