While hospital furniture has long been a cornerstone of Mitsu Chem's business, the company recognized the need to give it a distinct identity, leading to the launch of Furnastra.

The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital ...

As discussed above, one of the main reactions to Walmart’s brand redesign were variations of disbelief about the company actually paying people to create the new logo. This is a prime example of ...

Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its past. The 61-year-old company unveiled Monday a refresh of its brand ...

Walmart is refreshing its logo for the first time in nearly two decades, highlighting its evolution while also serving as a nod to its past, the big-box retailer announced Monday. The word mark on ...

Attorneys for Puma wrote in legal filings that Woods’s company’s logo is “highly similar in appearance” to Puma’s, and because Sun Day Red applied for a trademark for its logo that ...

Walmart’s latest brand and logo update has left some social media users baffled. On Jan. 13, the company announced in a press release on its website that it was launching a “comprehensive ...

The Walmart “spark” (the yellow sunburst logo) also received a little makeover. Emphasis on little. The company says it now “exudes the energy of Walmart and remains a beacon that guides ...

Here are some before and after pictures of the company's wordmark and logo. Need a break? Play the USA TODAY Daily Crossword Puzzle. Here's a look at how the new wordmark and logo will appear on ...

Name the most popular, memorable brands in America and it’s unlikely a mortgage company will make the list ... The former all-caps logo has been transformed into a sentence-case wordmark ...

He's also an e-reader and e-publishing expert as well as the author of the novels Knife Music, The Big Exit and Lucidity. All the titles are available as Kindle, iBooks, Kobo e-books and audiobooks.