The brand is now looking for a bigger playing field — from being a germ fighter, Lifebuoy wants to be a skin protector. And ...

Lifebuoy, hygiene soap brand marketed by Unilever, has teamed up with creative agencies MullenLowe Singapore, MullenLowe ...

Better Health Through Hygiene Since 1894, Lifebuoy has aimed to be more than ‘just’ a manufacturer of high quality, affordable soap. The company has continuously engaged in concrete action to ...

Soap brand Lifebuoy has launched some truly grimy billboards. The company's new shopping mall ads are essentially giant Petri dishes in which bacteria swabbed from everyday objects grows before ...

Lifebuoy has long been associated with health and handwashing, but its recent collaboration with Shah Rukh Khan marks a clear shift in its branding approach.

The hygiene and cleansing brand, Lifebuoy, wanted to address the problem of two diseases afflicting the world's poorest children, namely pneumonia and diarrhoea, which together account for an ...

Lifebuoy just made waves—no, scratch that—lit up the skies at the Maha Kumbh Mela! One of India’s most trusted soap brands took a high-tech leap with a breathtaking drone show, marking its ...

Lifebuoy just pulled a classic Bollywood twist—roping in Shah Rukh Khan to headline its latest campaign, marking a shift from health to skincare. The move brings back memories of SRK lounging in ...

Saving lives has been at the core of Lifebuoy since its inception in 1894 ... these diseases can be easily prevented and lives saved.The act of hand-washing with soap can... We’re long-term ...