NBCUniversal and Macy's struck a new ten year deal that will keep the retailer's Thanksgiving Day Parade proceeding on NBC ...

NBCUniversal is extending its partnership with Macy’s via a 10-year programming rights deal. The agreement includes The ...

The long-term deal also includes the 4th of July fireworks concert special, and a new event to be announced at a later date.

Macy's signed a new 10-year broadcasting rights deal with a popular network for its Thanksgiving Day parade special.

Parade will keep marching on with NBCUniversal after the retailer and media giant struck a new 10-year rights extension that ...

NBCUniversal and Macy’s have agreed to renew their partnership with a 10-year programming rights deal through 2034, ...

Macy's said last year's parade reached 31.7 million viewers on NBC and Peacock, an 11 percent increase from 2023.

Macy’s signs a new rights deal with NBCUniversal, for Macy’s Thanksgiving Day Parade® and Macy’s 4th of July Fireworks® on NBC, Peacock and Telemundo, ...

a nod to the growing importance of live “tentpole” events in the business of television. The new agreement includes rights to “The Macy’s Thanksgiving Day Parade,” “Countdown to Macy ...

The Parade, which winds its way through ... “This extension of our partnership with Macy’s means we can continue to deliver the memorable live holiday entertainment millions of viewers have ...

The agreement includes The Macy’s Thanksgiving Day Parade, Countdown to Macy’s Thanksgiving ... we can continue to deliver the memorable live holiday entertainment millions of viewers have ...

Parade and the Macy’s 4th of July Fireworks will continue airing on NBC, Peacock & Telemundo for ten more years.