For decades after its 1983 launch, Maggi was not just a brand; it was a warm hug in a yellow packet. Until one day in 2015, it wasn’t. Accusations of excessive lead and misleading “No Added ...

The seasoning company Maggi is branching out with a new line of instant noodles. Will Maggi's ramen be able to stand out in a ...

Same biscuit packet, two fewer biscuits. This “shrinkflation” chips away at your buying power, unnoticed. From ₹10 Maggi to ₹1 crore shoebox apartments, the illusion of economic progress ...

"From Rs 10 Maggi to Rs 1 crore 1BHKs ... price of its products for a time but reduce the number of biscuits in the packet. "It’s called shrinkflation—and it's designed to fool you.

As digital-first brands prioritise values over visuals, Edelman India’s senior strategist says that the packaging playbook is ...

Instant noodles: It’s probably a very Asian thing, but we do love our packet noodles ... it’s usually at the local mamak shop. It can be Maggi Mee Goreng, roti canai or thosai, which is ...

You will know what Kurkure and Maggi are and how their wrappers should be ... “There is no way to find out from ‘stars’ how much sugar or salt is in the packet. Stars can be misleading as the system ...

From Rs 10 Maggi to Rs 1 crore for a basic 1BHK ... That’s when prices stay the same, but you get less—fewer biscuits in the same packet, smaller portions in the same meal. This is called ...

From Psy’s catchy Gangnam Style that went viral in 2012 to the BTS and K-drama craze that swept over the country’s youth at the turn of the decade, South Korean content has been entertaining ...