According to Focus Report's latest research report, the global ophthalmic implants market is growing at a CAGR of 7.48% ...

The first step towards effective marketing is demographic segmentation. Lifecycle-based segmentation helps merchants when they’re keeping an eye on their customers. However, sometimes a ‘wide net’ ...

For ANZ retailers, there’s a clear opportunity to stand out. Once they understand the value of first-party data, they can ...

DataMasters’ automotive mailing list platform has received major upgrades, highlighting the increasing value of data-driven ...

Several elements were needed to determine the top experts in customer segmentation and pricing for retail. The best companies ...

Understand the diverse media habits of different generations and the importance of an age-inclusive approach for broader ...

At today’s $52B EV, CoreWeave trades at 22–29x forward EV/EBITDA, reflecting strong revenue visibility but limited multiple expansion. Applying a 25x multiple to FY2026 EBITDA implies a $59.8B ...

Despite being the first to market in the latest generation of GLP-1 drugs, notably with its well-known diabetes drug Ozempic and weight-loss drug Wegovy, Novo Nordisk has recently faced several ...

So, why should you care about market segmentation? First, it isn't just a buzzword—an essential ... Having implemented targeted campaigns, it's time to evaluate and optimise your efforts. This step is ...

The first step to app user segmentation is to gather data on ... These goals should then serve as a reference point to help you keep track of your segmentation-empowered marketing efforts. For example ...

American Express: Finding the Sweet Spot of Market Segmentation The first necessary step—before acting on insights from customer segmentation research—is to identify a very important subset of ...