A strategically brilliant brand promotion based by LU Biscuits on augmented reality to bring a package to life and evoke ...

Huddersfield-based brand licensing house Hela Brands has appointed Alice Green as Marketing Director.

Today’s franchise marketing leaders must consider multiple audiences using a variety of channels as they work to get their ...

India’s meme marketing boom, where pages earn lakhs monthly promoting ... Leading meme pages get 3-4 brand promotions per day ...

Product promotions are a cornerstone of retail strategy, designed to attract customers, drive sales, and clear inventory.

In response to global uncertainty and heightened promotions among competitors, Diageo has continued its push into ...

In a market bustling with competition, brands constantly seek innovative ways to outshine their rivals. One method that has stood the test of time is the use ...

India's health supplement market is booming, fueled by increased health awareness post Covid-19 and social media marketing.

Kelly rejoined S&S Cycle in September 2024, having previously served at the company from 2004 to 2009. He was immediately ...

Melbourne based Residentia has moved to crank up marketing for their Omega appliance brand with an incentive program that awards both retailers and their customers. The new national campaign is ...

Hoping to build a loyal customer base in their neighborhoods, restaurant owners can learn actionable local store marketing ...

The Portman Group, the alcohol industry’s self-regulator in the UK, wants to help brands deliver responsible sampling and ...