Department of Food and Nutritional Sciences, University of Reading, Reading RG6 6AP, U.K.

On June 2 nd Anheuser-Busch, home to Michelob ULTRA, the NBA’s global beer sponsor, announced the debut of its 2025 NBA ...

Lionel Messi is starring in a new TV commercial for Michelob Ultra. The Inter Miami and Argentina superstar's new ad is for ...

Award-winning breweries will take center stage at the 2025 Best of California Brewfest, set for 3 to 7 p.m. July 12 at Cal ...

Beer is not only the most popular alcoholic beverage in the United States but also a top choice worldwide. Beer-like […] ...

UGA football fans took advantage of the first season of public alcohol sales in Sanford Stadium during the Bulldogs SEC ...

WTOP’s Brennan Haselton is joined by Neighborhood Restaurant Group Beer Director and Food and Wine Sommelier of the Year Greg Engert to talk about Creature Comforts Classic City Lager for the ...

American Rebel Light Beer is honored to be involved with Steve Ford and the entire Losers team to sponsor the 2025 Parking Lot Concert Series as well as the Raised Rowdy Round and Riley Green’s ...

The maker of Budweiser and Michelob Ultra has launched an ad campaign touting that it’s responsible for ‘American beers and American careers.’ It’s the latest company to lean on American ...

He also kept the names of his beers simple. Dark Mexican Lager, 4.7 ABV is the Beer of the Week. "We're looking to be a very light, refreshing, easy-approaching amber-colored lager," O'Dell says.

Revenue of nonalcoholic beer grew 34% in the first quarter of 2025, with Doukeris pointing to strong sales of Michelob Ultra Zero in the U.S. since its launch last fall. The CEO said the company ...