"I'm also hoping brands start to listen more to their consumers and audience about that we're asking for out of them," Sneaky ...

We saw it with the WNBA being named the 2024 fastest growing brand of the year and we will likely start to see that play out ...

Including Travis Scott's Nike Zoom Field Jaxx "Light Chocolate" and the global debut of James Harden's Adidas Harden Vol. 9.

Here’s a look back at the new sneakers from Nike, Adidas, Hoka, Vans, On Running and other major brands that you might’ve missed.

Bodega and ASICS release new campaign set to celebrate your small wins. The post Bodega, ASICS newest collaboration is more ...

The final days of December are upon us and ’tis the season for the Hypebeast team to come together and look back at which new ...

It's all about hybrids. After slippers merged with loafers –and subsequently went viral–the formal shoe we so despised as ...

Jordan's remixed take on one of the most iconic sneakers could have been a disaster. Instead, it's become one of the most ...

Find out which shoes our resident fitness expert and personal trainer Marissa Miller considers a worthy addition to your ...

Clearance Sale is an after-Christmas sale with popular and celebrity-worn brands like Ugg, Hoka, and New Balance. We also ...

To counteract the rise of challengers and shifting fashion cycles, the Swoosh and Jumpman are rolling out a mix of retro and new sneakers in 2025. Jordan Brand is combining the two strategies with ...