Nike's new Flagstaff Book 1 sneaker is part of a growing trend in companies naming products after U.S. cities and towns.

Nike's recent strategic pivot back to brand building sends brands an important signal about the limitations of relying too ...

The Pegasus Premium packs decades of innovation into its state-of-the-art midsole but not without at least one hefty caveat.

Nike's "So Win" campaign took centre stage during Super Bowl LIX, marking the brand's return to the event after 27 years. The 60-second spot, developed by Wieden+Kennedy Portland and directed by Kim ...

Nike's stock ... for the products, and efficient growth. D2C, on the other hand, has much more benefits in theory, with higher margins, more customer data, and more brand control.

Nike Does this hint that Nike foresees 24.7 as an eventual catch-all sublabel for products prioritizing style and comfort over the brand’s core performance ethos? Possibly. Then again, any conclusion ...

Between its Nike Sportswear retro offerings and Jordan Brand’s Air Jordan line ... it’s me.” Official product images for the white pair included laces which solely read “it’s not me, it’s you,” so ...

Credit: Nike Does this hint that Nike foresees 24.7 as an eventual catch-all sublabel for products prioritizing style and comfort over the brand’s core performance ethos? Possibly. Then again ...