Nike will launch a new women's activewear brand in the U.S. this spring in partnership with Kim Kardashian-owned shapewear ...

Celebrity brands are making for bigger competition to their legacy counterparts, and online influencers are shortening trend ...

Nike on Tuesday announced a new brand in partnership with the influencer Kim Kardashian’s Skims, giving the company’s stock ...

More than 40 years ago, Michael Jordan helped Nike become the name in basketball sneakers. Today it’s betting that Kim ...

The best of both worlds will come together thanks to Nike's cutting-edge technology, which keeps world-class athletes ...

Nike is launching a new women's activewear brand in collaboration with Skims, owned by Kim Kardashian. This move aims to capture the growing market for women-centric athleisure, positioning Nike to ...

Nike is joining forces with reality TV star Kim Kardashian's shapeware and clothing brand in an effort to get more women to purchase Nike products.

Nike is in a slump. Sales are down, its stock has lost more than a quarter of its value over the past year and its new CEO needs some help turning around the aging athletic company. Enter Kim ...

Nike and Kim Kardashian's SKIMS have launched NikeSKIMS, a new activewear brand focused on innovation and inclusivity for ...

Nike's move to appeal to more female athletes continued with its first Super Bowl ad in 27 years.

In a bid for the women’s market, Nike and Skims are launching a new brand together, the companies announced on Tuesday. Aptly ...