The partnership—the first time in Nike history it’s launched a new brand with an outside company—is being marketed as a blend ...
Nike has had a tough time winning over women. NikeSKIMS marks its first collaboration with an outside company.
Nike has signed a partnership with Kim Kardashian's shapewear company Skims to launch a new brand aimed at women.
Nike is in a slump. Sales are down, its stock has lost more than a quarter of its value over the past year and its new CEO ...
Nike said the new brand, called NikeSKIMS, would include training apparel, footwear and accessories for women.
More than 40 years ago, Michael Jordan helped Nike become the name in basketball sneakers. Today it’s betting that Kim ...
Serena Williams rocked the Nike 24.7 line during her iconic Super Bowl performance, so you know we had to put it to the test.
Nike and SKIMS are set to disrupt the global fitness and activewear industry by launching NikeSKIMS, a brand dedicated to ...
In a bid for the women’s market, Nike and Skims are launching a new brand together, the companies announced on Tuesday. Aptly ...
Nike is joining forces with reality TV star Kim Kardashian's shapeware and clothing brand in an effort to get more women to purchase Nike products.
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