Old Spice rose in popularity in the 2010s as it shifted its image to more closely associate with modern masculinity, humor, and internet culture. Remember those over-the-top “The Man You Could Smell ...

Though they may evoke memories of crunchy hair gel and sweaty pre-teen hands, the best spray deodorants has never been more ...

We learned the hard way that you should never challenge “The Man Your Man Could Smell Like” to a football-throwing duel.

So what was the Old Spice Guy doing walking around at the Super Bowl? In addition to pitching a new aluminum-free, sweat-absorbing deodorant for the full body, he’s expected to appear in ...

Instacart's Super Bowl commercial hinges on celebrities who are extremely tough to manage: mascots from Procter & Gamble, ...

My pits were primed! I turned up the heat, wore wool sweaters, and tested seven natural deodorants, then six anti-perspirants — each for three to four days with at least one day of underarm rest in ...

Every year, nearly 30,000 new products hit the shelves. To help shoppers navigate this sea of possibilities, Newsweek has ...