Why Duolingo or other brands looking to revitalize themselves may resort to publicly kill off their own mascots.

Twit-t-who? The green owl who was the logo of language-learning app Duolingo is no longer. The US company behind the app, which became a household name during the Covid-19 pandemic, has issued an ...

Duo the Owl was known for his silly antics, reminding Duolingo users to complete their daily lessons. He debuted with the app ...