Discover how Boston Medical Center Health System is unifying its brand and integrating two former Steward Health Care hospitals through successful marketing.

Meet Molly Biwer, the new chief marketing officer of Emory Healthcare. With a wealth of experience and creative approach, she's set to elevate the organization.

Beyond written content, a pleasant, approachable video outlining a procedure or healthy living tips can also build greater ...

Private equity (PE) is the fastest-growing malignancy of the American healthcare system. In your new position as secretary of ...

Washington University's Olin School of Business is trying to streamline communication between people who specialize in health ...

On the science, Kaul said "gender-affirming care is essential, life-saving medical treatment that supports ... Office of Personnel Management. Similar letters landed in state agency inboxes ...

To understand how the Mayo Clinic became a superior healthcare brand, I talked with Leonard Berry, PhD, to understand their ...

Investopedia / Joules Garcia An engagement letter is a written agreement that describes the business relationship to be entered into by a client and a company. The letter details the scope of the ...

There is a great opportunity to improve the health of our citizens this year by increasing payments to primary care physicians who take Medicaid patients. This will increase the number of these ...