In the digital world, the key to standing out is high-quality, visually appealing content that captures attention and tells a ...

In new research, Duan and McCombs Professor of Marketing Vijay Mahajan offer clues for physical stores about how, when, and what types of push notifications work best to drive foot traffic. Most ...

What Happened: Instead of airing a Super Bowl commercial, the restaurant and coffee giant introduced "Starbucks Monday." The ...

On Tuesday, data platform Hightouch announced it closed $80 million Series C funding at a $1.2 billion valuation.

Data-driven marketing is more accessible today than ever. A marketer or retail business owner can research and find proven ...

From creating visionary content to optimizing for LLMs, unpack key tactics influencing industry conversations and fueling new ...

Think outside the box with your video marketing. Here are creative, unique ways to use video in your marketing campaigns and ...

What are some cool Minecraft build ideas? The sandbox game remains one of the best of all time over a decade on from its release, but such a long time in one game means you might be running out of ...

Valentine’s Day is more than just a celebration of love; it’s a prime opportunity for businesses to connect with their customers and spread joy through thoughtful promotional items, stuffed animal ...

Here is the current slate of Wells Fargo’s new-account promotions. Offer details and ... bonuses as an alternative to spending their marketing budgets on advertising. If you’d prefer not ...

The National Stock Exchange of India (NSE) denied reports about appointing Siddharth Kotak as AI Promotion Chairman, calling them false and unauthorized. NSE clarified that no such person has joined ...