Netflix on Saturday held a large fan event in Inglewood, drawing thousands of people to pay homage and make announcements ...

Win either powersports vehicles or gift cards in the 2025 Perfect Stop Summer Promotion running through July 31.

Careem’s Tayab Hasan explores how retail media bridges the gap between brand-building and performance marketing.

As we navigate through 2025, the integration of AI into marketing strategies is not just a trend but a fundamental shift, ...

Product promotions are a cornerstone of retail strategy, designed to attract customers, drive sales, and clear inventory.

Gap, Inc. continues on its plan to reset the company’s Athleta business after another down quarter for the active lifestyle ...

From values to visual identity, this article explains what a brand really is – and why it’s far more than a name or a ...

Today’s franchise marketing leaders must consider multiple audiences using a variety of channels as they work to get their ...

“Gen Z is the most marketing-literate generation we have ever seen. They are not just audiences; they are co-authors” for ...

Huddersfield-based brand licensing house Hela Brands has appointed Alice Green as Marketing Director.

Marco’s Pizza, one of the nation’s fastest-growing pizza brands, announces the launch of a new national co-promotion with Sony Pictures’ Karate Kid: Legends, the newest installment in the ...

Alice Green has been appointed as the Marketing Director of Hela Brands in Huddersfield. Green moves from Fanatics, where she ...