I figured that eating more protein would give me more energy and steer the fragile container that is my body in the right ...

Take a stroll through the aisles of any supermarket, and you will see plenty of other items, including bread, cereal bars and ...

Cheerios and Wheaties are pumping up the protein. It's all part of a big vibe shift I've noticed lately with health trends, ...

Indulgent, nostalgic and comforting new products took center stage in January, bucking the long-held perception that at the ...

From pizza to Weetabix, it seems no food is safe from becoming a mere vessel for ’tein. Helen Coffey investigates how it went ...

Snack Bars Market size is expected to be worth around USD 41.7 Bn by 2032 from USD 29.0 Bn in 2022, growing at a CAGR of 3 ...

This hot cereal is a cardiologist favorite. It contains fiber, vitamins and minerals, and studies associate it with lowering ...

CEO Merick Schoute on Holie's expansion plans and why it's well placed to compete with cereal heavyweights and other ...

For example, one Grenade Oreo White Protein Bar has 232 calories ... And feel free to keep that added injection of protein out of your cereal bowl; Weetabix, our breakfast stalwart king, is ...