Hyderabad: In the glitzy world of cinema, celebrity endorsements have long served as powerful tools for brand promotion.

Look at Dove’s campaigns, never featuring a traditional brand ambassador, but empowering normal, regular people to feel strong and beautiful in their skin. Contrast this with the struggles of br ...

The email reports that Stellantis officials confirmed the 5.7-liter V-8 Hemi would return to the Ram 1500 truck lineup soon. On top of that is a reported return of the TRX model with even more ...

Ram Charan’s political drama, Game Changer, failed to impress at the box office, but its Hindi version is set for an OTT release. The film is already available on Amazon Prime Video in Telugu ...

SONAL SRIVASTAVA discovers at the Banke Bihari Temple in Vrindavana that devotees are discouraged from staring at the idol for too long in case they lose themselvesBanke Bihari Lal ki jai The crowd er ...

Mysuru: The row over picking actress Tamannaah Bhatia as the brand ambassador for Mysore Sandal Soap rumbled on with Mysuru MP Yaduveer Wadiyar reiter.

An IIM Lucknow study reveals that 'greenwashing' negatively impacts brand value and discourages sustainable shopping. Consumers with environmental knowledge are more likely to scrutinize green claims.

Hailey Bieber, the 28-year-old model and entrepreneur, has become a billionaire after selling her beauty brand, Rhode, to e.l.f. Beauty for $1 billion. It's been two decades since the release of ...