Dick Clark Productions has hired Nick Terranova as senior vp brand partnerships at the company.

From paid media to Pavlov, how does psychology drive stronger brand loyalty and better customer retention? Follow Correlate’s thinking for the ‘why’ behind using psychology for campaign performance.

In an era where digital trust is eroding, Reddit has emerged as a powerhouse for authentic engagement, driving unfiltered ...

The decision to trade Dončić remains viewed as irrational and impulsive. But those who know the Mavs' GM best paint a far ...

Researchers from Symbiosis International University explore the transformative role of Generative AI in digital marketing, ...

University of South Australia’s Ehrenberg-Bass Institute of Marketing Science - is celebrating 20 years of transforming the industry and working with some of the biggest brands on the planet – and ...

Ecommerce is evolving rapidly with new technologies, changing consumer behaviors, and market shifts. Explore the top ecommerce trends for 2025 to stay ahead.

Learn how AI-powered tools are reshaping influencer marketing strategies, driving ROI, and fostering authentic creator ...

As a sports activity that attracts great responses from fans and entertaining race car events, motorsport has not been left behind in using social media as a marketing strategy.

Brand revolutions take too long and are expensive traps set by branding agencies. By the time they are fully executed, the market often has moved on. Especially with today’s blinding speed of change .

Also, a trend to keep an eye on is long-form video content. Platforms like YouTube and LinkedIn are proving that audiences ...

AirMatrix, a leading global digital infrastructure provider, is pleased to announce the implementation of artificial intelligent agent teams to its command and control platform, Libra. This new ...