This is THE drop, perfume aficionados! Issey Miyake is making a splash this year with not one, but two new fragrances inspired by the raw beauty and rhythm of the ocean. Say hello to L’Eau D’Issey Eau ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Mancera is a brand that constantly comes up in the "beast mode" fragrance conversation, and it seems the brand doesn't mind ...

Users on X (formerly known as Twitter) post their faces alongside the fragrance that supposedly defines them. The side-by-side format—”the face / the perfume”—pairs personality with perfume. It led to ...

I tested dozens of fragrances to bring you the best rose perfumes of 2025. Shop faves from top brands like Byredo and Kayali, or budget finds starting at £25.

Steve Madden, the American fashion brand, and Parlux have launched Rose Goldie Eau de Parfum, a new floral-ambery fragrance.

This obsession recently led me to the most fabulous adventure in the South of France, courtesy of Matiere Premiere. There, I ...

The original Lancôme La Vie Est Belle is categorised as a floral fruity gourmand, so it's perfect for anyone who loves a ...

All innovations from the Aqua Allegoria, Abeille Royale and Orchidée Impériale lines reflect Guerlain’s ongoing commitment to high-performance formulations grounded in natural ingredients, scientific ...

Luxury takes the form of scent: by perfume brand Amouage from rare roses, ancient frankincense, and a reverence for time ...

From Mohabbat ka Sharbat to Gulab Kheer to Gulabi Kulfi, the summer season brings with it a plethora of traditional ...