Another harmful effect of advertising romance is how young people’s perception of relationships is shaped by the media promoting unrealistic lifestyles, body shapes and beauty standards. These kinds ...

The US Court of Appeals for the Federal Circuit upheld the TTAB’s decision to cancel CeramTec’s trademark for the pink colour of its ceramic hip components. Register for free to receive our newsletter ...

A closing statement is a document that records the details of a financial transaction. A homebuyer who finances the purchase will receive a closing statement from the bank, while the home seller ...

There are growing concerns that companies in other countries might launch intrusive space advertising.' The American Astronomical Society released the following statement: The mission of the ...

When referring to content delivered via wired cable, telco, satellite or over-the-air distribution (versus internet), use the ...

(and they won't position you favorably, that's for sure). With a positioning statement in hand, you have the foundation for guiding the entire marketing effort. Just as examples, consider how the ...

Examples of this new type of marketing include Nike’s “Just Do It” campaign to share personal fitness journeys, and Lego Ideas, allowing fans to submit their own Lego set designs.

Super Bowl 2025 ads showcased AI, nostalgia and second-screen engagement, reflecting shifting consumer mindsets and evolving brand strategies.

Oman - Secretary-General's message to the General Assembly of the International Science Council New York - Statement by the Secretary-General – on detention of United Nations personnel in Yemen ...

Because of that, a marketing or public relations agency can be of value in managing the project. To start, you must have information. Recall the seven questions that a positioning statement must ...

Background Social media influencers who promote e-cigarettes on Instagram or TikTok for tobacco brands use marketing tactics ...

The two supermarkets say they believe the laws banning tobacco advertising do not apply to the devices. Heated tobacco is less harmful than cigarettes, but experts say it is probably more harmful ...