Seiko teamed up with Mooneyes, a legendary hot rod manufacturer founded in California with deep Japanese roots.

Seiko has dropped a new limited-edition Speedtimer to celebrate the 2025 Tokyo World Athletics Championships – and it’s gone purple. Officially dubbed “Edo Purple”, this new colourway gives the sporty ...

Japanese watchmaker Seiko is no stranger to high-quality, ultra-affordable timepieces. The brand’s Speedtimer line remains one of the best value-for-money collections on the market today, courtesy of ...

To mark the World Athletics Championship returning to Tokyo in 2025, Seiko is releasing a special edition "Edo Purple" dial.

Seiko Celebrates the Tokyo 2025 World Athletics Championships With Special Prospex Speedtimer: Featuring an elegant Edo Purple dial.