At its core is a simple yet profound question from the Sesame Street star: “Elmo likes soft. Could that win?” The ad opens with Elmo counting clouds, his signature curiosity on full display.

The athletic brand’s campaign takes a gentle approach to sports, in contrast to Nike’s recent focus on the costs of winning.

In October, Elon Musk preached about government transparency during a presidential campaign rally he held in Pennsylvania in support of a certain sunsetting orange yam, suggesting that nearly all ...

Who doesn’t love Pedro Pascal? He’s a charming ally with the best kind of daddy energy, and to top it all off he’s pretty ...

Following its much talked about Super Bowl commercial on Sunday, On is back with Sesame Street's Elmo for a new campaign aimed at empowering runners of all skill levels. Called "Soft Wins," the Swiss ...

Elmo Musky and Tesla are suing Wisconsin because state law won't let him sell cars directly to people and he doesn't want to work with dealerships.

A shaky start to the month has given way to solid S&P 500 gains as markets navigate tariff, inflation, and mega-cap tech risks.