AI is making the invisible visible, and it’s democratizing the ability to design with emotion for everyone from startups to ...

In this podcast episode, uncover the importance of meaning in branding and how it can transform surface-level engagement into loyalty. Building a genuine emotional connection is crucial for ...

The findings come as the report underscored the importance of employer branding, or how the company conveys or shapes its ...

Meghan Markle's Sophie Lis Love Pendant carries a deeper meaning than initially meets the eye, the designer said in a new ...

Cyber insurers have become accidental catalysts for change, encouraging better data privacy practices and more robust ...

Duolingo learned the hard way that you can't joke your way through a backlash after its AI-focused announcement drew ...

By embracing essentialism and maximizing emotional ROI, brands can become indispensable to consumers. By fostering lasting ...

In a panel discussion titled ‘Building startups that last’ at Karachi Slush’d this past weekend, Maheen Adamjee, founder and ...

The Estée Lauder Companies Inc. (NYSE: EL) today announced the appointment of Lisa Sequino as the new President, Makeup Brand ...

Sometimes, you can walk into a coffee shop and people have got faces buried in phones, they don’t even know that someone is sitting on the table next to them.' ...

Branding is key; that is why some sponsorship deals can run into millions of pounds, and now some law firms are starting to ...

GCB Bank has emerged as the most recognisable banking brand in the country, according to the 2025 Customer Satisfaction and ...