At some point or another, the commercials presented during the Super Bowl became just as important as the game itself. We don’t know why it happened, but because most people will watch this block of ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super Bowl commercial a big winner in the eyes of the viewing public.

ALEXANDRIA, Va. — Snickers and Pickles caused quite the kerfuffle in the Alexandria streets Sunday night. Police were called ...