Chinese social media platform Xiaohongshu, also known as Rednote, is emerging as a transformative force in social commerce.

Social media influencers have become cultural powerhouses, setting trends, shaping lifestyles and even swaying political ...

Brand executives discuss how the #ShareTheFirst effort fits into Unilever’s plans to shift 50% of ad spend to social media, ...

The easy access that scammers have to sophisticated AI tools means everything from emails to video calls can’t be trusted.

Brands may soon be able to upload a product image and set a budgetary goal, after which Meta’s AI will generate the entire ad ...

A new report argues Democrats and their allied media go too quiet in off years, in contrast with Republicans’ continued engagement.

Walking 10,000 steps a day is a wellness essential, right? Whether from the messaging on social media or the advertising of ...

Meta’s next-level artificial intelligence tools could create and target campaigns for marketers by next year, according to a ...

Industry watchers note that ad fatigue has pushed brands to opt for messaging, which is naturally embedded in content, as it ...

Democrats aren’t engaged enough online in nonelection years, and Republicans’ digital advantage gave the right a leg up in 2024, new research shows. A report from Tech for Campaigns, a ...

President Trump began his campaign and has spent much of his first term attacking the media, coining phrases, calling the ...

TikTok recently banned search results for the popular weight-loss hashtag, citing a growing number of posts that violated ...