In an age where social media promises to connect us, a Baylor University study reveals a sobering paradox—the more time we ...

Social media platform X is boosting advertising through a partnership with Magnite (MGNI), Business Insider reported Friday, ...

Elon Musk's X is working with the adtech company Magnite to boost programmatic ad sales. The company has been expanding its ...

OpenAI is planning a fascinating marketing push by introducing its first TV commercial during the 59th Super Bowl this coming ...

The financial commitment to this strategy is substantial. Some brands are signing six-figure deals with individual creators for Super Bowl coverage. Overall brand spending on influencer activations ...

After showing up with a national in-game commercial last year, e.l.f. is running a livestream throughout the Super Bowl and ...

It’s ring season and we’re not just talking about the Super Bowl. According to BetMGM Ontario, there are +800 odds that Kansas City Chiefs tight end Travis Kelce will propose to Taylor Swift on Super ...

You are browsing for a product online. You find the perfect fit, but something stops you from hitting “Buy Now.” Just ...

From nostalgic reboots to AI-driven innovations, Super Bowl ads offer small businesses a masterclass in humor, engagement, ...