Discover the wild theory about Super Bowl logo colors predicting the championship teams. Coincidence or clever marketing?

The Super Bowl LX logo has been leaked, and football fans believe they've discovered the script for the big game .

Artist Tahj “Queen Tahj” Williams rarely cruises through downtown New Orleans, but recently she did, finding one of her ...

We didn’t start using the term “Super Bowl” officially until the third championship game in 1969. As far as design aesthetics are concerned, the early logos were very straightforward.

The home of the Texas Tech football team has undergone a major facelift recently with the opening of the Jones AT&T Stadium south end ... ∎ Corporate logos on the field: In June, the NCAA ...

And, nope, it didn’t propose a televised Target vs. Walmart steel cage match (although we would totally watch). Instead, Walmart gave its logo a makeover fit for modern times—at least that was ...

The home of the Texas Tech football team has undergone a major facelift recently with the opening of the Jones AT&T Stadium south end zone building and the Womble Football Center. A name change ...

But some people online have noticed something else about the new logo. "It looks the same," wrote someone on X, one of many people with similar sentiments. "I can't believe someone got paid for ...

Here are some before and after pictures of the company's wordmark and logo. Need a break? Play the USA TODAY Daily Crossword Puzzle. Here's a look at how the new wordmark and logo will appear on ...

Walmart is refreshing its logo for the first time in nearly two decades, highlighting its evolution while also serving as a nod to its past, the big-box retailer announced Monday. The word mark on ...

For the first time in almost 20 years, Walmart has a new logo. The international retailer describes it as a “a comprehensive brand refresh,” but the online world hasn’t been quite so kind to ...

Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its past. The 61-year-old company unveiled Monday a refresh of its brand ...