TUI and Leo Burnett UK are expanding their 2023 Christmas campaign with an illustrated children’s book that builds on the Vodafone's new Christmas campaign celebrates 40 years of festive connections, ...

Kellogg’s launches the second phase of its "See you in the morning" platform, with some out-of-home activations.

Are you a print subscriber? Activate your account. By Ad Age Staff - 8 min 53 sec ago By Brian Bonilla - 11 min 23 sec ago By Sabrina Sanchez - 57 min 3 sec ago By Sabrina Sanchez - 1 hour 41 min ...

Are you a print subscriber? Activate your account. By Asa Hiken - 2 hours 33 min ago By Gillian Follett - 3 hours 55 min ago By Ad Age Staff - 4 hours 59 min ago By Tim Nudd - 5 hours 45 min ago ...

While TikTok’s main platform is mobile-first, the ad management interface is optimized for desktop use. To create and manage your campaigns, visit ads.tiktok.com and sign in using your business ...

Multiple different criminal rings around the world are orchestrating surgical phishing scams that target ad industry media buyers. Specifically, fraudsters are duping ad buyers who log into Google Ads ...

Here’s a look back at some of his most iconic ad campaigns that make us believe he’s not just a film hero, but also the ultimate brand hero! Movado India Campaign In 2024, Malhotra was ...

Pakistan International Airlines (PIA) is getting a bumpy ride over a promotional graphic that appears to evoke ... has ordered an inquiry into how the ad was approved for publication.

As the founder and CEO of an agency specializing in B2B lead generation, I often encounter companies wondering why their lead-generation ad campaigns aren't getting them the desired results.

But if you’re running a brand awareness campaign, metrics like clicks may not be the most useful to track. Instead, you may just want to track how many people could have seen your ads.