Economic uncertainty related to the Trump administration’s tariff programs has made advertisers more cautious about spending ...

Brand executives discuss how the #ShareTheFirst effort fits into Unilever’s plans to shift 50% of ad spend to social media, ...

A rising number of lawsuits accuse household brands of misleading consumers when they said their products were made in the ...

The following is an excerpt from Saabira Chaudhuri's Consumed: How Big Brands Got Us Hooked on Plastic published by Harper ...

Category Manager for Nutrition at Unilever West Africa, Dami Dania, has been named one of the 2025 Forty Under 40 Global Awards winners in the Brand and Business Strategy category, highlighting Africa ...

In a powerful testament to the influence of African marketing leadership on the global stage, Dami Dania, Category Manager ...

Ben & Jerry’s board stoked controversy on Thursday after its independent board issued a statement labeling the conflict in ...

Ruchika Gupta is a prominent marketing talent with over 15 years of experience across leading corporate firms. A recognized ...

Vipul comes with close to two decades of core consumer marketing experience, having worked across five different industries: ...

The organization hit the reset button on its General Terms, rebuilding the framework from the ground up to take into account ...

Now, early results from TRESemmé's debut campaign, fronted by Bravo personality Paige DeSorbo, show a 42% increase in ...

Comcast Advertising is partnering with Waymark to offer creative production for clients to remove barriers and give advertisers access to premium TV audiences. “Making media buying easy and ...