As brands scramble to work out how to use artificial intelligence effectively within their marketing teams, could a lack of skills be holding them back? Most (75.8%) of the more than 3,500 marketers ...

CMOs are beginning to unlock the value of artificial intelligence tools. Concepts like digital twins and spiking neural networks are shifting marketing strategies. Jamie Allan, an Nvidia director ...

He believes that will be most acutely felt by client leaders within the groups, under pressure to hold things together for staff and CMOs. “I wouldn’t pretend otherwise. I’d heard a rumor of ...