The campaign features four films, reimagining the "Ek Do Teen" song, stopping at "Dus" to emphasise the speed of delivery ...

So far in calendar year 2025, Zomato's share price has dropped 19.62 per cent on the BSE, while Swiggy's has tumbled 33.29 ...

With the IPL season proving to be a high-impact marketing window, McDonald’s India (West & South) is rolling out an aggressive campaign to promote the Korean range across cricket platforms and food de ...

With advertising infiltrating every touchpoint, brands face a paradox—unmatched reach yet growing fragmentation. Can they ...

Paytm was early in the super app race in India, but the past year has led to Paytm shedding parts of its super app empire ...

The Delhi High Court has restrained various restaurants from using the marks “Dominic Pizza” and “Domindo Pizza” while ...

Currently leading brand and cultural initiatives at Zepto, Mendiratta has played a crucial role in shaping the company’s ...

Swiggy's shares have plunged 43% from their peak, amid rising cash burns and fierce competition in the quick commerce segment ...

In this article, Namrata Parekh of Meraki Sport and Entertainment delves into the strategies brands can use to stand out ...

According to an analysis by Qoruz, an influencer marketing intelligence platform, IPL 2025 is expected to witness an ...

Data from IPL 2024 shows that influencer engagement skyrocketed, with 315K posts from influencers during IPL 2024 alone, ...