The market's very upbeat reaction to Starbucks ' fairly lackluster results. Brian Niccol's "Back to Starbucks" plan and the ...

Texas is chocked full of Starbucks locations. The only state that has more than us is California. In fact, Texas has 600 more ...

There are endless threads to pull with Starbucks’ turnaround, down to the very ink on customers’ cups as they order. But CEO ...

Starbucks is restructuring its leadership team, bringing in two executives with Taco Bell ties under CEO Brian Niccol’s ...

Starbucks will also add digital menus to all of its company-owned U.S. stores over the next 18 months to make ordering ...

Traffic is down, but improving. “Much of our work is just beginning,” said Brian Niccol, the chief executive. By Julie Creswell Since taking over as chief executive of Starbucks last fall ...

Starbucks reported a smaller-than-expected fall in first-quarter comparable sales on Tuesday, in early signs of the ...

The chain is paying record sums to new CEO Brian Niccol — lured from Chipotle ... He's also recently brought several former executives from Taco Bell, where Niccol had also been CEO in the ...

Starbucks announced a slew of changes, including the exit of its North America president Sara Trilling, on Tuesday as CEO ...