In the marketing and comms space, this is one of the most important, ongoing conversations taking place. The question isn’t ...

Cybercrime of all types is exploding, thanks to GenAI, giving supply chain managers more to worry about than ever before.

Content, data, ads and more — see where genAI is innovating marketing and where it’s struggling to make an impact. The post ...

YouTube Shorts is integrating with Google DeepMind's latest video model, Veo 2, allowing creators to generate AI video clips ...

Embracing GenAI is becoming an essential strategy for new companies looking for a competitive edge. In the startup world, ...

Understand how GenAI is different from other tech innovations and what you can do to harness its power. This book argues that ...

The increasing use of generative artificial intelligence (GenAI) could boost the productivity of India's $254-billion ...

If IT execs want to avoid doing business with genAI firms that help make weapons, that demand needs to go into RFPs. It’s the ...

The industry is caught between fear and FOMO when it comes to GenAI. Will it steal your job, or make you the best you’ve ever been? Kantar advises marketers how to make AI work for them, at The Drum’s ...

Use of Generative Artificial Intelligence (GenAI) can boost retail productivity by 35 to 37 per cent within the next five ...

Non-English generative AI models are far less accurate and useful than their English-based counterparts — sometimes dramatically so. Companies paying for them should know what they’re getting, and ...

Adobe reported its Q4 FY24 earnings, where total revenue grew 11% YoY to $5.6B, at a similar rate to the previous quarter.