The soda giant that recently moved its media business from incumbent WPP to Publicis is bringing its fair share of business ...

As AI continues to evolve, WPP his hoping to reposition itself at the forefront of industry engaged in an AI arms race.

India's antitrust officers grilled media executives and seized data in an investigation into price fixing by global ...

Price fixing in media is an issue that won't go away - likely to be still more of one as the big holding companies increase ...

WPP, Omnicom, Publicis and IPG are believed to be pitching for the global Mars account.

The other day we mentioned the diaspora from adam&eveDDB, at least four new agencies at last count, and now two of the ...

Indian antitrust body raids global ad giants in Mumbai, New Delhi, Gurugram amid price collusion probe after Disney-Reliance ...

This deal promises a long-awaited consolidation among the big six groups, which will now become a big five, and, arguably, a big three as Omnicom, Publicis and WPP open up a gap on Dentsu and Havas, ...

WPP in 2023 said it had a 45% media market share in India, with 45 of the top 50 advertisers as clients. Interpublic's IPG Mediabrands unit, Publicis, Dentsu and the IBDF did not respond to ...

Remote work appeared, at first, to be that rare thing in corporate America: an efficiency measure that made both management ...