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Starbucks taps former Chipotle executive
Starbucks new CEO hires fellow Chipotle exec. to lead branding
Starbucks (SBUX) appoints Tressie Lieberman, a former Chipotle (CMG) executive, as chief brand officer under new CEO Brian Niccol. Read more here.
Starbucks taps former Chipotle executive as global chief brand officer
In his first week on the job, CEO Brian Niccol said improving the company's branding was one of his four priorities to turn around the U.S. business.
Starbucks hires ex-Chipotle executive to lead brand revamp
Starbucks Corp. hired a former Chipotle Mexican Grill Inc. executive to lead a key priority for new boss Brian Niccol: restoring the company’s coffeehouse vibe.
Starbucks plucks Yahoo's CMO to be its new chief brand officer
Tressie Lieberman, who has worked with Chipotle, Taco Bell and Pizza Hut, will oversee marketing for the coffee shop giant.
Starbucks appoints new global chief brand officer
CNBC's Kate Rogers joins 'The Exchange' to report on more executive changes at Starbucks.
Starbucks (NASDAQ:SBUX) Appoints New Global Brand Chief
Starbucks ($SBUX) has appointed a new global brand chief as incoming CEO Brian Niccol shakes up the retail coffee chain. Starbucks has named
11h
Starbucks Has a New CEO and Some New Acquisitions. Here's Why the Stock Is a Table-Pounding Buy Right Now.
To that end, Starbucks recently announced that it's acquiring two new coffee farms in Guatemala and Costa Rica. It plans to ...
1d
on MSN
Starbucks order taking forever? Don’t blame the barista
Starbucks workers said in a recent survey few stores are adequately staffed, and less than half had equipment that reliably ...
3h
‘My Walmart one would never!’: Customer’s Starbucks cup ‘falls apart.’ She discovers something unexpected inside
If you've ever been tempted to buy one of those eye-catching cups while online at Starbucks, this might make you think twice.
22h
on MSN
Starbucks seriously needs to cool it on the coffee innovations, analyst says
Starbucks (SBUX) is looking to find itself — but in that search, it’s unlikely to do away with its most popular drinks, even ...
23h
Starbucks New CEO Taps Fellow Chipotle Alum for Top Marketing Role
(Reuters) - Starbucks on Tuesday announced it hired food marketing veteran Tressie Lieberman to take its top marketing job, ...
23h
on MSN
Tech Moves: Ex-Yahoo CMO joins Starbucks; Shape Therapeutics’ CEO steps down; Read AI grows team
Tressie Lieberman, executive vice president, global chief brand officer at Starbucks. (Starbucks Photo) Tressie Lieberman is ...
Tasting Table on MSN
22h
The Flavor Difference Between Starbucks' Iced Coffee And Cold Brew
Starbucks offers a wealth of cold drinks these days and it's easy to get overwhelmed. So, what's the flavor difference ...
5d
on MSN
Starbucks is scaling back discounts and promotions
The coffee chain is pulling promotional offers through its mobile app to get customers to pay full price for its coffees and ...
1d
on MSN
Starbucks’ Rally Has Fizzled. How Its New CEO Can Get It Rising Again.
Brian Niccol took over the coffee retailer in September, sending shares soaring. Now he needs to revive the excitement.
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