For those of you staring at your favorite football jersey for Super Bowl Sunday, it's time for a fit check. Rap superstar Kendrick Lamar and award-winning fashion designer Willy Chavarria are ...

As you’re probably aware, Kendrick Lamar was selected as the halftime show performer for Super Bowl LIX ... has teamed up with fashion designer Willy Chavarria on a limited collection to ...

Kendrick Lamar is set to headline the Super Bowl halftime show, and he’s bringing more than just music to the stage. The rapper has teamed up with Mexican-American designer Willy Chavarria for a ...

Designer Willy Chavarria has curated merch in ... like performance jerseys and a satin varsity jacket. The Kendrick Lamar Super Bowl Halftime performance capsule collection is available now.

The Grammy Award-winner is set to headline Super Sunday — taking place at the Caesars Superdome in New Orleans on February 9 — and is expected to sing songs like his popular 2024 release ...

It’s a good week to be Willy Chavarria. After a showstopper ... Chavarria has joined forces with Super Bowl LIX halftime performer Kendrick Lamar and the rapper’s creative agency pgLang ...

Rapper Kendrick Lamar has ... Fresno-born designer Willy Chavarria has unveiled the designs for his new collection celebrating Lamar’s Super Bowl LIX halftime performance. The limited-edition ...

Kendrick Lamar and Willy Chavarria are strengthening their already proven collaborative relationship with a new collection in tandem with the GNX artist’s upcoming Apple Music Super Bowl ...

You'll be available to shop the pieces starting Wednesday, January 29 at 12 p.m. ET / 9 a.m. ET at the NFL shop, Willy Chavarria and Kendrick Lamar's website. The 2025 Super Bowl kicks off Sunday ...

Kilty Cleary is a Los Angeles-based media and marketing pro with 18+ years of experience. He's worked with top brands like Sporting News and Sports Illustrated, building key partnerships and ...

Nowhere is this more evident than at the Super Bowl ... Kendrick Lamar’s performance this year promises to be no different. Today, the rapper has announced that he’s teamed up with designer ...