When five-star prospect Nate Ament signed a multi-year NIL deal with Reebok in October 2024, he didn’t just make history, he reshaped the future conversation ar ...

Sir Rod Stewart has been spotted for the first time since the sudden cancellation of several gigs – and he was wearing his beloved Celtic tracksuit. The rocker, 80, was due to perform in Las ...

ARSENAL are looking ahead to a busy summer transfer window after another trophyless season. The Gunners are reportedly ‘very close’ to signing Greek wonderkid Konstantinos Karetsas in ...

The announcement between MLS and New Era Cap arrives during a period of great momentum behind the sport of soccer in North America. As MLS is underway in its 30 th season, the U.S. is also preparing ...

Celtic fans have been left less than impressed with the club’s latest Adidas collaboration. The Glasgow club recently ...

Celtic released the next phase of their Adidas merchandise with a release of classic Samba footwear. Celtic announced the new ...

Patrick Mahomes has been back in the lab over the past couple of weeks as the Kansas City Chiefs make their initial ...

NIL deals are growing larger for college football athletes as brands and schools try to secure partnerships with some of the ...

The Tennessee Vols' current apparel deal with Nike is set to expire next year. Tennessee is essentially deciding this summer ...

Five-star recruit Tristen Keys made some NIL noise this week by inking a new deal with Adidas. The partnership, while ...

As the start of the Summer arrives one of the biggest recruiting periods of the year begins as official visits get underway.

Nike has partnered with Game One to replace Adidas as the official outfitter of the University of Texas at San Antonio (UTSA) ...