Sanrio is celebrating in 2025 with the 50th anniversary of My Melody, one of its most iconic characters. To commemorate half a century of My Melody, exclusive collaborations have been launched with ...

When organizations prioritize a clear purpose over profit, they have a positive influence on consumers and stakeholders of ...

Among the notable campaigns for Feb. 14: an AI-assisted Shakespeare demo for a Bic pen and Michelob Ultra’s courtside ads with the NBA.

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and ...

THE month of September is not only the start of the longest Christmas celebration in the Philippines—it was also declared as “Public Relations Month” by Proclamation No. 1357 in 2007, recognizing the ...

The Western High School senior’s self-published graphic novel, “Thunder Bread,” tells the story of two teens who get ...

In the marketing and comms space, this is one of the most important, ongoing conversations taking place. The question isn’t ...

Jason Luis will be partner leading omnichannel strategy. He held similar roles at IPG Health, Inizio Evoke and Omnicom agency ...

With Threads on track to surpass X as the real-time social app of choice, ads could appeal to many brands.

The Italian group, which in October sold a 40 percent stake in K-Way to Permira, also registered gains in profitability.

A brand-new design from MSI, the GeForce RTX 5080 VANGUARD SOC doesn't disappoint in terms of performance, overclocking, and ...