For beauty brands, 2025 represents a defining year that calls for bold investments in transformative technologies and scientific advancements to secure the next decade of success. Having partnered ...

So, with no further delay, nominees took to the red carpet to give their beauty looks the commotion they deserve.

The best fall 2025 beauty trends are anything but mundane. From tousled, sky-high hair to '90s-inspired cool-toned shadow, the upcoming season is all about experimentation, like with hair volume ...

Featured pricing is subject to change. Bella Hadid might walk the runway for high-fashion labels, but not everything in her beauty bag costs a premium. The star shared her “three- to five-minute ...

The fashion and beauty worlds are both making steady progress with innovation. This year, expect fashion to dip into vintage styles for inspiration, while focusing on chic, modern cuts.

It’s clear from her commentary that she has a firsthand understanding of how beauty can alter perceptions, affect confidence, and help shape identity, particularly in a year where she has spoken ...

From coveted water-gel sunscreens to new-age ingredients that furrow all our brows (hello, snail mucin), it's safe to say that social media has amplified our obsession with K-beauty tenfold.

Inside her astonishing life and career Brittany Talarico is PEOPLE's Deputy Style Director, where she oversees the brand's digital Style and Beauty coverage. This includes running lead on the Met ...

The popularity and prevalence of the K-beauty industry and skin care products has been mainstream in the US for years, and the buzz around Korean beauty isn’t getting any quieter. Whether it’s ...

Clear skin, banish breakouts, prevent acne, and reduce wrinkles. Stock up now! From a viral K-beauty gem to a fine-line retinol warrior, we did the work for you and found the very best affordable ...

Drugstore aisles are lined with hundreds of beauty products that promise transformational results—but which ones are actually worth it? We spent months swatching, testing, and reviewing the best ...