Swatch just released the eighth installment in the bioceramic Blancpain Scuba Fifty Fathoms line, and it is by far the boldest one yet.

In any case, here are 13 watch brands to watch in 2025.

We love the Apple Watch Ultra 2, so we were rather happy to see it on sale for $739 at Amazon. That’s a $60 discount for one of the best-featured smartwatches around.

Chopard has launched a new version of its L.U.C Lunar One, and I'm struggling to think of a single thing I'd change about it.

Hublot and Djokovic are already hard at work on their next collab, and it could hit the e-shelves as early as the end of 2025, Tornare told GQ during an interview during LVMH Watch Week Wednesday.