PORTLAND, Maine — Popular kids' cartoon character Bluey is coming to Portland for a special appearance at a Portland Sea Dogs ...

The BBC aims to turn 'Bluey' into a full lifestyle brand, reaching teens and adults as the hit preschool series becomes a ...

Suzy Raia, head of global consumer products at BBC Studios, stated the aim is to make Bluey a 'generation-defining brand' and expand into the 'adult space'. Bluey's global popularity is evident, being ...

The BBC has announced their plans to turn Bluey, the world’s top children’s TV programme, into an all-encompassing “lifestyle brand” for all ages.