PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Tomy Rivero, a New York City- and Los Angeles-based celebrity makeup artist tells HuffPost that strategically selecting a colored mascara can make eyes appear brighter, enhance their natural color and ...

Go bold and up your seductive look with our top 10 choices of smokey ... ensuring a seamless application with every swipe. Take your eye makeup to the next level of drama with Makeup Revolution ...

Kelly Rowland's eyeshadow and lipstick look phenomenal together as the colors balance each other out, keeping the focus on the eyes. Mindy Kaling's lips are bold and red, while her eye makeup is ...

As we step into 2025, the world of makeup is evolving in exciting ways, combining artistry with functionality. This year’s ...

Valentine’s day is here and it’s time to create the perfect makeup look to complement your ... and add glamour to the eyes with a bold, winged liner. "Metallics, deep purples, and warm browns ...

Find the perfect eyeshadow palette for your makeup needs. From affordable options to the best glitter and matte palettes, ...

Awards ceremonies like the BAFTAs are the pinnacle of glamour, where celebrities showcase the most dazzling beauty looks for ... radiant skin, bold lips, and dramatic eye makeup, culminating ...

Rising pop star Chappell Roan has been turning heads since 2015, not just with her infectious music but with her show-stopping makeup looks that ... everyone's eye: that bold blue eyeshadow.

For a pink look that's not too saccharine, opt for berry tones. Sabrina Carpenter's soft and smoky neutral eye ... makeup.” Taylor Swift is renowned for her no-makeup makeup skin and bold ...