One of the most effective ways companies ensure longevity and profitability is through a well-balanced brand portfolio, ...

OTB Strategy is an out-of-the-box integrated marketing communication agency creating waves in the industry through continuous ...

Kevin Harrington, an original shark from Shark Tank and a trendsetter in entrepreneurship, unveils his latest project: Big ...

The chief marketing officer of Woolworths, Andrew Hicks, will step down at the end of the 2025 financial year, after 16 years ...

Unilever is back in the DTC-buying business as it nears a takeover of sustainable deodorant brand Wild. Its last attempt at ...

Brands worldwide are starting to favor user-generated content creation over influencer marketing and other kinds of social ...

Aterian, Inc. (Nasdaq: ATER) (“Aterian” or the “Company”), a technology-enabled consumer products company, today issued the ...

Bega's balance sheet is sound. Leverage, measured as net debt/EBITDA, improved to 1.3 at Dec. 31, 2024, from 1.9 at the prior period and comfortably below estimated covenants of about 3.5. This is a ...

Hanesbrands, like many apparel producers, struggled with pandemic-related shipping delays and supply issues. Further, the company faced higher input costs, such as cotton, energy, and wages, in 2022.

OMD India will lead the strategic marketing and media efforts for the company's portfolio of OTC brands, including Lacto ...

Under this partnership, Roll Dot Agency will drive brand strategy, creative communication, and digital marketing for Ardent ...

A wholly owned subsidiary of Reliance Retail Ventures, RCPL has been actively acquiring and reviving legacy Indian brands, ...