Bud Light had one of the worst years of its existence as it faced a massive boycott and lost its spot as the top-selling beer ...

Former Anheuser-Busch President of Operations Anson Frericks details the lasting impact from Bud Light's partnership with ...

Busch's Bud Light revealed former NFL quarterback Colin Kaepernick as its new brand ambassador, contrary to online discussion ...

Here are the beer brands plugging this year's Super Bowl. The post Big beer is once again betting on the Super Bowl appeared ...

Someone is throwing a “lame” yard party in what appears to be America’s least diverse neighborhood. But don’t worry, the “Big ...

From beer to snacks to tech to beer again, there are a slew of Super Bowl commercials you can already watch. Here are some of ...

In 2024, the Super Bowl took place at the $2 billion rated Allegiant Stadium in Las Vegas. For the big event last year, you ...

From Eugene Levy’s runaway eyebrows to Willem Dafoe’s pickleball prowess, these brands are banking on unforgettable imagery and catchy taglines to cement their spots in Super Bowl ad history. Whether ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

CEO Brendan Whitworth wants to change the term used to classify brews like Budweiser and Bud Light – "domestic" beer – to a more patriotic "American" beer.

Super Bowl LIX is set to hold the attention of most in the U.S. this weekend, with New Orleans seemingly buzzing despite a ...

The most popular beer in the country is brewed in Mexico. Here's how President Trump's tariffs could affect U.S. fans of ...