DETROIT, Sept. 2, 2011 /PRNewswire/ -- Globally recognized today, the Chevrolet bowtie logo was introduced by company co-founder William C. Durant in late 1913. But how it came to be synonymous ...

We take a look at 70 years of changes to the logos and badging used for the Corvette. The Chevrolet Corvette ... when a tri-color bar (red, white, and blue, of course) was imposed just above ...

or the logo isn’t a bowtie but a cross like the Swiss flag since Durant’s co-founder, Louis Chevrolet, was from Switzerland. Only one thing car enthusiasts can know for sure: At the ripe old ...