Nike’s first big game ad in 27 years and other purpose-driven spots won the night, while ads built on celebrities, humor and politics had an uneven showing.

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Right before the Super Bowl began in New Orleans, one of the most interesting commercials featured Martha Stewart. The 83-year-old starred in a commercial for the sneaker brand Skechers, which showed ...

Your social-media profile can be wiped out overnight—your email can’t. In case the constant back-and-forth 2025 TikTok ban ...

Career opportunities for English majors extend far beyond teaching English and writing novels. An English degree provides a highly adaptable skill set that can lead to jobs in marketing, ...

New research examining email marketing strategies across 23 businesses reveals a significant shift in effective email ...

Learn more about what kind of ChatGPT prompts are ideal for improving your writing, whether it be for emails or content.

Email marketing is a vital part of any digital marketing strategy today. Email stands as the most reliable method to reach ...

Always begin your marketing planning processes by strategically selecting your initial target market and creating detailed buyer personas based on market research and early customer feedback. These ...

If you’re ready to up your email marketing strategy and get a grip on email marketing metrics, my roundup of the best software will help you on your way. I have tested 13 of the best email ...

We list the best free email services, to make it simple and easy to set up a no-cost email account. Some free email accounts are great for most people, others for privacy-focused individuals ...

After reviewing its creative ad account in September last ... Lucy Henderson, AG Barr director of marketing, said: “We’ve had a long and successful relationship with The Leith Agency.